Emerge: Who did I write this book for?

The same question stated another way is: Who do I hope would benefit the most from reading this book? Or who is my audience?

This was actually a little more complicated that perhaps it should have been. I eventually concluded that there are three primary audiences. I'll list them first, and explain why later.

1) Emerging Collegiate Leaders. The campus groups build up and rely on their student leaders to fulfill their calling. These student leaders must graduate and leave the protective environment of the campus world. They are my primary audience. My hope is that they will transition well and continue to influence the world.
Actually, ANY Christian student could benefit from this book. My personal calling is for the student leaders, but the book is more generic than that.

2) Local Church Leadership. The Local church is often missing out on the great potential of these leaders. Churches don't tend to have very much leadership in their 20's or even 30's. My hope for them is that local church leadership will see the student leaders as a strategic resource and try to serve and attract them. This will influence the local church's ability to attract others in the 20's and 30's - that big generation gap of "church is not for me" young people that we keep hearing about.

3) Campus Group Leadership. The campus groups (sometimes referred to as para-church organizations) build into the leaders and want to see them thrive. If they do thrive, they will bless the local church. This blessing should turn around and encourage and support the campus group staff.

I picked three audiences because the big dream is that they would all work together to benefit the kingdom. The synergy of them collaborating is way better than if one group tried to do it alone.

One last however, however... The different people that I have asked to read my book have really found the book impacting, even though many do not consider themselves as "leaders", and quite a few of them are not college age. I've had several suggestions to write another book with church leaders in mind. Well, I guess God knows when or if that will happen.

God bless,
Ken Jibben